We have all come across billboards displaying contact information like 1-800-FOODTRUCK or 1-800-LAWYERS and so on, and once we read these numbers, we usually end up remembering them for a long time, and if that is the case, then they are doing their job. What you are looking at in these instances are called vanity phone numbers, and these are local and toll-free numbers that are used by business owners in order to promote their business better.
Vanity numbers are really effective in their job, which is to draw attention towards them and make them easy to remember. In fact, it is actually really easy to just buy a vanity phone number, and if you happen to have a business of your own, then you can take advantage of what they have to offer as well.
Like I mentioned before, vanity numbers are great for marketing because of how convenient and easy they are to remember. Plus, they also add a good impression since they appear more professional, and calling through a vanity phone will first be picked up by the automated call recorder before it is actually redirected to an operator, which again reinforces your business as professional and sophisticated in a customer’s mind.
Vanity phone numbers also give business owners flexibility since they can have the number linked on their office phone or their cell phone, so clients are able to reach out to you even while you are on the move. This way your calls from clients are not just restricted during office hours, and if you are a new business that is seeking to grow its clientele, then having this added flexibility to be able to pick up calls whenever can be really beneficial for you in the long run.